Marketing & Advertising

Race Programme Advertising

The Race Programme is an ideal vehicle for promotions and brand awareness as every racegoer is given one as a complimentary guide. All are full colour, and are used frequently through a racemeeting providing continuous exposure to your business message, and is often kept as a memento of the day.

Sponsors get a complimentary advert as part of their package however if you wish to advertise your business to our racegoers racecard rates are £100 + VAT per racemeeting. A 25% discount is given for bookings of 4 racemeetings or more.

Racecourse branding sites

Opportunities exist around the racecourse for annual signage branding sites (subject to availability). These are sited to maximise the television opportunities that present themselves at every racemeeting.

Final Furlong Site: £1,000 + VAT per annum

Parade Ring Board: £2,000 + VAT per annum

Racecourse Straight Site: £3,000 + VAT per annum

Washroom Posters

We have 50 poster sites around the racecourse, located in our washrooms.

Per Quarter: £250 + VAT

Cuddy Club Sponsorship

The Cuddy Club is Musselburgh Racecourse’s young racegoers programme. Businesses can support the Cuddy Club through special offers, giveaways or advertising in their newsletters.

Customer Receipts

Businesses can exclusively brand the reverse of our customer receipts and therefore gain exposure to our 70,000 racegoers per annum.

Fashion competitions

Musselburgh Racecourse runs a number of fashion events through the year, for which there are opportunities to sponsor and provide prizes.

Gifts for corporate sponsors/goody bags

Businesses can provide gift packs for our hospitality customers.

Owners, Trainers and Jockeys Mementos

Businesses can provide mementoes to winning connections for each race on a quarterly or annual basis.

If you are interested in any of the above opportunities, please click here to send an enquiry.